My Latest Projects
Brett Newman Logo and Website Development
Brett Newman and his team are among the top-ten all-time Florida Keys residential sales agents, selling more than half a billion in Keys real estate. I'm working with this team to update several outdated websites (coming soon!). First, they wanted a logo that represented their love for the Keys. Brett wears an authentic Atocha coin from the 1922 shipwreck. I created this interpretation to celebrate the Keys' many island treasures. The logo font is aligned with their brand and a nod to the islands' pirate history.
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Just Right Reader Product Development
Just Right Reader's mission is to make learning to read enjoyable and easier for children with engaging decodable texts. I wrote 60 Science of Reading decodable books for Just Right Reader. Creating clever storylines that emphasized a particular phonics skill (e.g. short o or soft c) and stayed within a specific progression of skills was a fun, creative challenge.
Just Right Reader Product Catalog Design
Just Right Reader was publishing its first decodables catalog. A first draft was passable, but did not showcase the company's fun, colorful brand. I designed a template that pulled in the varied and beautiful book art and leveraged the brand colors. The team then worked together to strengthen the selling points throughout the book.
Harry Braswell, Inc. Website Development
Harry Braswell, Inc. is a highly reputable general contractor in Alexandria, Va. that renovates historic and luxury homes as well as small commercial buildings. The brochure-like design of this website showcases the company's exceptional craftsmanship. I developed the site plan with the team, wrote the content and selected project photos. The site received rave reviews from clients.