Charlotte K. Peña
Recent Projects


Georgetown University's Civic Education Research Lab (CERL) Website Redesign and Updates
Georgetown University's Civic Education Research Lab website needed a new look and better site organization. I updated the website to include on-brand images and text, and created a new Latest News layout. All this work was done within Georgetown's branding guidelines and WordPress CMS template. Coordination of latest news and social media postings has increased website traffic.
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Project Citizen Research Program Conference Info Sheets
The Project Citizen Research Program (PCRP) is a three-year grant-funded project studying the efficacy of the Project Citizen curricular program for students and its supportive professional development program for teachers. Goals are outcomes correlated to state standards for civics and government. CERL examined data on teachers' professional development and students’ civic knowledge, dispositions, and skills; social-emotional learning; and outcomes related to other academic areas such as Language Arts and STEM. I produced infographics and research information sheets for a 2024 PCRP conference.

Just Right Reader Product Catalog Design
Just Right Reader was publishing its first decodables catalog. The CEO asked me to step in after a first draft did not showcase the company's brand well. I designed a template that pulled in the varied and beautiful book art and leveraged the brand colors. The leadership team then worked together to strengthen the selling points throughout the book.
Northwestern University Clean Energy Summit Logo and Materials
Northwestern University and partners were hosting a Clean Energy Summit to produce thought leadership and strengthen relationships among clean energy leaders in government, industry, and academia. As part of the planning team, I developed a Leadership Summit logo, a webpage with logistical information, and a three-page meeting agenda.

Brett Newman Real Estate Logo and Website Development
Brett Newman and his team are among the top-ten all-time Florida Keys residential sales agents, selling more than half a billion in Keys real estate. I'm working with this team to update several outdated websites (coming soon!). First, they wanted a logo that represented their love for the Keys. Brett wears an authentic Atocha coin from the 1922 shipwreck. I created this interpretation to celebrate the Keys' many island treasures. The logo font is aligned with their brand and a nod to the islands' pirate history.
Just Right Reader Product Development
Just Right Reader's mission is to make learning to read enjoyable and easier for children with engaging decodable texts. I wrote 60 Science of Reading decodable books for Just Right Reader. Creating clever storylines that emphasized a particular phonics skill (e.g. short o or soft c) and stayed within a specific progression of skills was a fun, creative challenge. Read a few of my stories:

Harry Braswell, Inc. Website Development
Harry Braswell, Inc. is a highly reputable general contractor in Alexandria, Va. that renovates historic and luxury homes as well as small commercial buildings. The brochure-like design of this website showcases the company's exceptional craftsmanship. I developed the site plan with the team, wrote the content and selected project photos. The site received rave reviews from clients.